Samsung Galaxy A37, Galaxy A57 Design Surfaces via Hands-on Videos Ahead of Launch

Samsung’s mid-range smartphone lineup, the Galaxy A-series has always been super popular among Android users. These phones are great because they offer performance look nice and get software updates for a long time all at a fair price.

In 2026 Samsung is planning to add two phones to this lineup: the Samsung Galaxy A37 and Samsung Galaxy A57.

Before they’re officially announced some hands-on videos and unboxing clips have surfaced online. These leaks show us what the phones look like their colors and some of their features.

Here’s what we know far:

### 1. Overview of the Galaxy A-Series Strategy

The Galaxy A-series is about bringing fancy features to mid-range phones. These phones usually have:

* Nice AMOLED displays with refresh rates

* Big batteries

* Multiple cameras

* Designs that look premium

* Long-term software updates

The A-series sits below the Galaxy S flagships but above the Galaxy M and Galaxy F series in terms of features and price.

The Galaxy A37 and Galaxy A57 are expected to keep this tradition going with upgraded hardware and designs at affordable prices.

### 2. Hands-On Videos Reveal the Design

Some recent leaks show hands-on and unboxing videos of the Galaxy A37 and A57. These videos give us a look at the phones before they’re officially launched.

The clips show the phones from angles highlighting the front display, rear camera setup, frame design and color options.

Both phones look similar which shows Samsung’s design approach for its mid-range lineup.

### 3. Front Design and Display Appearance

* ** AMOLED Display**: Both phones have a flat display panel, which is standard for Samsung’s A-series. A flat display is easier to use and more durable than screens.

* **Punch-Hole Camera**: There’s a punch-hole cutout at the center of the display for the selfie camera. This design maximizes screen. Looks clean and symmetrical.

* **Bezels**: The Galaxy A37 has thicker bezels while the Galaxy A57 has thinner bezels for a more premium look.

### 4. Samsung’s “Key Island” Design

A distinctive feature visible in the hands-on videos is Samsung’s “Key Island” design on the side frame. This design refers to the raised area that houses the power button and volume rocker.

The benefits of this design include:

* Improved button accessibility

* Easier tactile feedback

* Unique design identity for Samsung devices

### 5. Rear Panel Design

The back panel of both devices follows Samsung’s minimalist design language.

* **Triple Camera Layout**: Both phones have a triple-camera setup at the top-left corner of the rear panel. This layout is similar to Samsung’s flagship devices.

* **LED Flash Placement**: The LED flash sits outside the camera lenses giving the panel a clean and balanced look.

* **Samsung Branding**: The Samsung logo appears near the bottom of the panel.

### 6. Color Variants

Leaks suggest color options for the two smartphones.

* **Galaxy A57 Colors**:

Charcoal

+ Icy Blue

+ Grey

+ Lilac

+ Navy

* **Galaxy A37 Colors**:

White

+ Charcoal

+ Grey-green

+ Lavender

+ Navy

### 7. Display Specifications

The Galaxy A37 and A57 are expected to feature AMOLED displays with high refresh rates.

* **Galaxy A37 Display**:

6.7-Inch Super AMOLED

+ Full HD+ resolution

+ 120Hz refresh rate

* **Galaxy A57 Display**:

Around 6.6–6.7-inch AMOLED panel

+ Full HD+ resolution

+ 120Hz refresh rate

### 8. Performance and Processors

Samsung is expected to use its Exynos chipsets for both devices.

* **Galaxy A37 Processor**:

Exynos 1480 chipset

* **Galaxy A57 Processor**:

+ Exynos 1680 chipset

The A57’s processor will likely offer CPU and GPU performance.

### 9. Memory and Storage

Leaks suggest the following configurations:

* 6GB or 8GB RAM

* 128GB or 256GB storage

### 10. Camera System

Samsung continues its focus on camera quality in -range phones.

* **Rear Cameras**:

Expected setup: 50MP main camera with OIS, 8MP or 12MP ultra-wide camera, 5MP macro camera

* **Front Camera**:

+ 12MP selfie camera

The camera system will likely support features like night photography, portrait mode, AI scene detection and 4K video recording.

### 11. Battery and Charging

Battery life is a selling point of Samsung’s mid-range phones.

* **Expected battery specifications**:

+ 5,000mAh battery

+ 45W fast charging

### 12. Software and User Interface

Both devices are expected to ship with:

* Android 16

* One UI 8.5

Samsung is known for offering software support and reports suggest the phones could receive six to seven years of updates.

### 13. Build Quality and Durability

Leaks indicate that Samsung may equip the phones with IP68 water and dust resistance.

### 14. Connectivity Features

Expected connectivity features include:

* 5G support

* Wi-Fi 6

* Bluetooth 5.3

* USB-C charging port

* In-display fingerprint sensor

### 15. Expected Launch Timeline

Reports suggest Samsung could launch the Galaxy A37 and A57 in March 2026.

### 16. Market Positioning

The two devices are expected to target segments:

* **Galaxy A37**: mid-range smartphone focusing on battery and display with affordable pricing.

* **Galaxy A57**: Upper mid-range device, with performance and a more premium design.

### 17. Competition in the Market

The Galaxy A37 and A57 will compete with popular smartphones including:

* Xiaomi Redmi Note series

* Realme number series

* OnePlus Nord CE models

* Vivo V-series phones

### 18. Improvements Over Previous Models

Compared with their predecessors the new devices are expected to offer:

* Faster processors

* camera sensors

* Slimmer design

* Better software support

* New color options

### 19. Why the Leaks Matter

Leaks like these generate excitement among smartphone enthusiasts. They help reveal technology build anticipation before launch and allow consumers to compare options early.

The leaked hands-on videos of the Galaxy A37 and Galaxy A57 provide a preview of Samsung’s upcoming mid-range smartphones. If the leaks are accurate both phones will offer 120Hz AMOLED displays, powerful Exynos processors, triple-camera systems, long battery life and extended software support. These features could make them contenders in the competitive mid-range smartphone market. Samsung’s Galaxy A-series continues to evolve each year. The A37 and A57 appear ready to continue that legacy by delivering reliable performance, stylish design and good value, for money.

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