Entertainment like never before: how Lenovo helps Sphere deliver thrilling immersive experiences. Lenovo and its partner ecosystem power multi-sensory immersive experiences at Sphere—the $2.3 billion venue changing the face of live entertainment.

For the first time ever, Lenovo’s annual global innovation event, Tech World, will take center stage at Sphere in Las Vegas on the opening day of CES® 2026. Lenovo is not simply presenting its technology and vision at the keynote at Sphere, but as An Official Technology Partner of Sphere Studios, it is Lenovo’s own technology helping power the creation of the content and the production itself.  Lenovo’s high-performance workstations and infrastructure platforms are integrated into Sphere Studios’ production workflows and operations, supporting Sphere’s immersive content creation and showcasing Lenovo’s end-to-end capabilities.

Out-of-this-world experiences

Sphere is a truly unique entertainment venue. Standing 366 feet high and 516 feet wide to the east of the Las Vegas Strip, it’s the largest spherical structure on Earth. In fact, Sphere—and the 1.2 million LED tiles that light up its exterior—can be seen from space.

Both the exterior LEDs and the floor-to-ceiling, 16K resolution wraparound screens inside are fully programmable. Known as “the Exosphere,” the 360-degree digital display—along with an immersive sound system, 4D wind, temperature and scent effects, and haptic vibrating seats—offers audiences an immersive experience like no other.

Sphere (NYSE: SPHR) is a leader in live entertainment that showcases a broad array of sporting events, concerts, family shows, and more for millions of guests annually.

Much-needed processing power

Lenovo was chosen as the infrastructure provider to support content creation for Sphere and drive the custom image processing software.

Hundreds of Lenovo ThinkSystem SR655 V3 servers, powered by AMD EPYC™ processors and NVIDIA A40 GPUs, are used to develop and test original content and immersive experiences. AMD EPYC processors offer up to 128 PCIe 4.0 or 5.0 lanes, which is crucial for multi-GPU systems. Each GPU requires significant bandwidth, and the more GPUs connected, the more PCIe lanes are required. AMD EPYC processors ensure that even in systems with many GPUs, there is enough PCIe bandwidth to avoid bottlenecks —making the Lenovo ThinkSystem servers the ideal blend of performance and efficiency to render cutting-edge visuals for Sphere.

Choosing the right technologies

Lenovo’s strong technology partnerships with AMD and NVIDIA were an important selling point for Sphere. The combination of AMD EPYC processors and NVIDIA accelerated computing makes the Lenovo ThinkSystem SR655 a powerful and versatile server.

To enable robust networking connectivity for media streaming, NVIDIA BlueField DPUs and NVIDIA ConnectX-6 Dx NICs — along with the NVIDIA DOCA Firefly Service and NVIDIA Rivermax software were used — ensuring that all the display panels act as one synchronized canvas.

Lenovo, AMD, and NVIDIA collaborated closely to strategize on the best combination of products for Sphere Studios’ use case, which ultimately delivered the optimal combination of price and performance.

In order to keep the project on schedule, the Lenovo team needed to meet very aggressive delivery timelines for the Lenovo ThinkSystem SR655 servers, including a two-day deadline for an initial test system. Lenovo coordinated with AMD and NVIDIA to ensure all the components were on site and assembled, ready for the Sphere team to test the server on schedule, demonstrating the company’s commitment to the project’s success while providing outstanding service and product performance.

Putting the plan into action

Sphere Studios in Burbank uses 420 ThinkSystem SR655 and SR665 V3 servers.

Thanks to its globally engineered supply chain, ranked 8th in the world by Gartner, Lenovo was able to deliver 50 servers per week to Sphere Studios for six weeks straight to fulfill the initial order of 300 servers in 2022. Lenovo’s technical team helped Sphere Studios to set up a remote management environment utilizing Lenovo XClarity One software.  Additional server orders to further grow the environment came in subsequent years.

Wowing audiences

Today, the Lenovo ThinkSystem SR655 V3 servers help Sphere Studios to render extremely high-resolution video content rapidly—from the immersive concert film for the U2:UV Achtung Baby Live at Sphere residency to the awe-inspiring visuals for Darren Aronofsky’s multi-sensory cinematic experience, Postcard From Earth.

Lenovo, AMD, and NVIDIA technology also enable Sphere Studios to create thematic content and immersive experiences for sporting events. Sphere hosted the Riyadh Season Noche UFC fight and the 2024 Upper Deck NHL Draft™. Other entertainment at Sphere includes concerts such as Back Street Boys, Eagles, Kenny Chesney, and a re-imagining of The Wizard of Oz. Sports and entertainment will never be the same again.

  • Related Posts

    OpenAI Brings ChatGPT to Apple CarPlay, but It Cannot Access Navigation and Live Location Data

    The integration of ChatGPT into Apple CarPlay is a deal. It means that people can now talk to intelligence while they are driving. This is something that was not possible…

    Netflix raises subscription prices across all plans in U.S.

    The Netflix company has raised its subscription prices again in the United States in March 2026. This change is part of a shift in the Netflix streaming industry. Now Netflix…

    Leave a Reply

    Your email address will not be published. Required fields are marked *

    You Missed

    OpenAI Brings ChatGPT to Apple CarPlay, but It Cannot Access Navigation and Live Location Data

    OpenAI Brings ChatGPT to Apple CarPlay, but It Cannot Access Navigation and Live Location Data

    Redmi 15A 5G Goes on Sale in India for the First Time: Price, Specifications

    Redmi 15A 5G Goes on Sale in India for the First Time: Price, Specifications

    Android 17 Beta 3 Update to Bring Notification Rules With Granular Control for Apps, Contacts: Report

    Android 17 Beta 3 Update to Bring Notification Rules With Granular Control for Apps, Contacts: Report

    Samsung Galaxy A27 5G Will Reportedly Launch With a Similar Camera Configuration to Its Predecessor

    Samsung Galaxy A27 5G Will Reportedly Launch With a Similar Camera Configuration to Its Predecessor

    Honor Play 80 Listed Online With MediaTek Dimensity 6300 SoC, 5,300mAh Battery

    Honor Play 80 Listed Online With MediaTek Dimensity 6300 SoC, 5,300mAh Battery

    Sony Xperia 1 VIII Leaked Renders Hint at Major Design Update Including Redesigned Rear Camera Module

    Sony Xperia 1 VIII Leaked Renders Hint at Major Design Update Including Redesigned Rear Camera Module